I'M GLAD YOU'RE HERE
I'm Jess. A 2x brand founder with a portfolio of brands I've built worth over $1billion. I'm passionate about helping people live in alignment with their values and achieve their personal goals by building their personal brands.

HI, I'M JESS.
I've always wanted to live a life less ordinary. At 23 I quit my job to launch my creative agency, Willow & Blake. Three years later, I co-founded frank body, a skincare brand valued at 9-figures. I recently moved on from my role as Chief Marketing Officer to build my portfolio career writing, advising and exploring new passions - it all became possible because of the personal brand I built on LinkedIn and I want to help others do the same.

MY STORY
I'm a brand strategist and copywriter by trade. I grew both of my companies, with my co-founders, from zero to multi-million dollar revenue streams and held the incredible title of Chief Marketing Officer for 11 years.
In 2024 after having two children, I wanted to claim back my time and explore new passions. I set out to build my personal brand and achieved all of the professional goals I thought would take years in only a matter of months.


WHY DO I TEACH?
My life motto is "A Rising Tide Lifts All Boats."
I believe in the power of community and think there is more than enough to go around; we can all succeed together. I don't gate keep my learnings, instead I share them during my speaking engagements, webinars, on my newsletter and of course, though my course materials.
MY VALUES
I am unapologetically myself, but it took over 35 years to get to this point.
I want to fast track your experience by sharing my learnings to help you live in alignment with your core values and build a personal brand online that reflects them.
That's why I built this course.
